{"id":2773,"date":"2012-09-25T11:13:50","date_gmt":"2012-09-25T11:13:50","guid":{"rendered":"http:\/\/wordpress.vipos.rs\/index.php\/2012\/09\/25\/menadment-prodaje-mnp\/"},"modified":"2018-10-23T12:17:15","modified_gmt":"2018-10-23T10:17:15","slug":"menadment-prodaje-mnp","status":"publish","type":"post","link":"https:\/\/va.akademijazs.edu.rs\/index.php\/2012\/09\/25\/menadment-prodaje-mnp\/","title":{"rendered":"Menad\u017ement prodaje, MNP"},"content":{"rendered":"\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
Studijski program <\/span><\/strong><\/td>\nsvi studijski programi<\/td>\n<\/tr>\n
Izborno podru\u010dje (modul)<\/span><\/strong><\/td>\nsvi moduli<\/td>\n<\/tr>\n
Vrsta i nivo studija<\/span><\/strong><\/td>\nosnovne strukovne studije\/studije prvog stepena<\/td>\n<\/tr>\n
Naziv predmeta<\/span><\/strong><\/td>\nMenad\u017ement prodaje<\/td>\n<\/tr>\n
Broj ESPB<\/span><\/strong><\/td>\n\n

7<\/p>\n<\/td>\n

Status predmeta (obavezni\/izborni)<\/span><\/strong><\/td>\nIzborni<\/td>\n<\/tr>\n
Uslov<\/span><\/strong><\/td>\n<\/td>\n<\/tr>\n
Cilj
\npredmeta<\/span><\/strong><\/td>\n		– Upoznavanje sa menad\u017ementom prodaje kao bitnom funkcijom
\n– Sticanje znanja o menad\u017ementu prodaje
\n– Ovladavanje ve\u0161tinama menad\u017ementa prodaje<\/td>\n<\/tr>\n
Ishod
\npredmeta<\/span><\/strong><\/td>\n		Student koji uspe\u0161no zavr\u0161i ovaj predmet osposobljen je za:
\n– samostalno upravljanje prodajnom funkcijom
\n– uspe\u0161no kori\u0161\u0107enje ve\u0161tina i metoda menad\u017ementa prodaje<\/td>\n<\/tr>\n
Sadr\u017eaj predmeta<\/span><\/strong><\/td>\n<\/tr>\n
Teorijska
\nnastava<\/span><\/strong><\/td>\n		1. Evolucija sadr\u017eaja prodaje
\n2. Tokovi menad\u017ementa prodaje
\n3. Uticaj okru\u017eenja na program prodaje
\n4. Korporativna marketing strategija i program prodaje
\n5. Predvi\u0111anje i prognoziranje prodaje
\n6. Organizovanje prodaje i prodajna kvota
\n7. Realizovanje prorama prodaje
\n8. Ocena i kontrola programa prodaje
\n9. Internacionalna prodaja i menad\u017ement prodaje
\n10. Poslovni vodi\u010d kroz biznis i etikeciju<\/td>\n<\/tr>\n
Prakti\u010dna nastava (ve\u017ebe, DON, studijski istra\u017eiva-\u010dki rad)<\/span><\/strong><\/td>\n 1. Analiza primera iz prakse
\n2. Poseta preduze\u0107ima
\n3. Izrada i analiza seminarskih radova
\n<\/span><\/td>\n<\/tr>\n
Literatura<\/span><\/strong><\/td>\n<\/tr>\n
\n

1<\/span><\/p>\n<\/td>\n

Pavlovi\u0107 \u0110.: Menad\u017ement prodaje,VIPOS Valjevo, 2009<\/td>\n<\/tr>\n
\n

2<\/span><\/p>\n<\/td>\n

Lovreta S., Jani\u0107ijevi\u0107 N., Petrovi\u0107 G.: Prodaja i menad\u017ement prodaje,Savremena administracija, Beograd, 2003.<\/td>\n<\/tr>\n
\n

3<\/span><\/p>\n<\/td>\n

Ga\u0161ovi\u0107 M.: Menad\u017ement prodaje, Savremena administracija, Beograd, 2003<\/td>\n<\/tr>\n
\n

4<\/span><\/p>\n<\/td>\n

Kotler F. : Kako kreirati, ovladati i dominirati tr\u017ei\u0161tem, Adi\u017ees, 2004<\/td>\n<\/tr>\n
\n

5<\/span><\/p>\n<\/td>\n

Porter M. : Konkurentska prednost, Adi\u017ees, 2006<\/td>\n<\/tr>\n
Broj \u010dasova aktivne nastave nedeljno tokom semestra\/trimestra\/godine<\/span><\/strong><\/td>\n<\/tr>\n
Predavanja<\/span><\/strong><\/td>\nVe\u017ebe<\/span><\/strong><\/td>\nDON<\/span><\/strong><\/td>\nStudijski istra\u017eiva\u010dki rad<\/span><\/strong><\/td>\nOstali \u010dasovi<\/span><\/strong><\/td>\n<\/tr>\n
2<\/td>\n2<\/td>\n<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
Metode
\nizvo\u0111enja
\nnastave<\/span><\/strong><\/td>\n		Teorijska nastava, ve\u017ebe, prezentacija prakti\u010dnih radova i diskusija o njima, testovi, dovo\u0111enje uspe\u0161nih menad\u017eera, stru\u010dne ekskurzije<\/td>\n<\/tr>\n
Ocena znanja (maksimalni broj poena 100)<\/span><\/strong><\/td>\n<\/tr>\n
Predispitne obaveze<\/span><\/strong><\/td>\npoena 70 <\/span><\/strong><\/td>\nZavr\u0161ni ispit<\/span><\/strong><\/td>\npoena 30 <\/span><\/strong><\/td>\n<\/tr>\n
aktivnost u toku
\npredavanja<\/span><\/strong><\/td>\n		10<\/td>\npismeni ispit<\/span><\/strong><\/td>\n<\/td>\n<\/tr>\n
kolokvijumi<\/span><\/strong><\/td>\n2×20<\/td>\nusmeni ispit<\/span><\/strong><\/td>\n\n

30<\/p>\n<\/td>\n<\/tr>\n

seminari<\/span><\/strong><\/td>\n20<\/td>\n<\/td>\n<\/td>\n<\/tr>\n
Na\u010din provere znanja mogu biti razli\u010diti navedeno\u00a0 u tabeli su samo neke opcije: (pismeni ispiti, usmeni ispt, prezentacija projekta, seminari itd……<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

Studijski program svi studijski programi Izborno podru\u010dje (modul) svi moduli Vrsta i nivo studija osnovne strukovne studije\/studije prvog stepena Naziv predmeta Menad\u017ement prodaje Broj ESPB 7 Status predmeta (obavezni\/izborni) Izborni Uslov Cilj predmeta – Upoznavanje sa menad\u017ementom prodaje kao bitnom funkcijom – Sticanje znanja o menad\u017ementu prodaje – Ovladavanje ve\u0161tinama menad\u017ementa prodaje Ishod predmeta Student…
Op\u0161irnije…<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-2773","post","type-post","status-publish","format-standard","hentry","category-c92-knjiga-predmeta-2012","wpautop"],"_links":{"self":[{"href":"https:\/\/va.akademijazs.edu.rs\/index.php\/wp-json\/wp\/v2\/posts\/2773","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/va.akademijazs.edu.rs\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/va.akademijazs.edu.rs\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/va.akademijazs.edu.rs\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/va.akademijazs.edu.rs\/index.php\/wp-json\/wp\/v2\/comments?post=2773"}],"version-history":[{"count":0,"href":"https:\/\/va.akademijazs.edu.rs\/index.php\/wp-json\/wp\/v2\/posts\/2773\/revisions"}],"wp:attachment":[{"href":"https:\/\/va.akademijazs.edu.rs\/index.php\/wp-json\/wp\/v2\/media?parent=2773"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/va.akademijazs.edu.rs\/index.php\/wp-json\/wp\/v2\/categories?post=2773"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/va.akademijazs.edu.rs\/index.php\/wp-json\/wp\/v2\/tags?post=2773"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}